If web clicks were a key indicator of automobile popularity in India, Ford India wins hands down. Whether they are leading a major online marketing offensive or simply cater to owners that use the internet, Ford India is making good progress.
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Top 5 sites by individual persons (click image to enlarge)
| Date: 07/2007 | People | Month Δ | Year Δ | What is this? |
| 6521 | -9.2% | -13.6% | Unique People Rankings Views by distinct individuals | |
| 1,478 | N/A | 223.4% | ||
| 522 | N/A | 31.2% | ||
| 704 | -17.4% | 1308.0% | ||
| hyundai.co.in | 1,380 | 206.7% | 24.1% | |
| 221 | N/A | -20.5% |
| 2,730 | -13.3% | -37.5% | *Page views too low to measure accurately | |
| N/A* | N/A* | N/A* | ||
| 1,261 | 54.3% | 39.6% | ||
| 4,259 | 88.0% | 97.2% | ||
| 1,354 | 53.9% | 236.0% | ||
| 2,842 | -69.2% | 0.7% |
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| 1,648 | 12.3% | -49.1% |
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About Ford India
Surprise! Reva
The surprise on the list is Reva. This electric car company ranks 5th on our list of top 5 page views by individual persons. That may signal that India’s consumers are concerned about the environment or that gas prices are too high.
As you can see in the table below, the annual turnover of automobiles has been increasing year over year almost doubling in a 5 year period. The automobile market is almost as hot as the real estate market but with much higher barriers to entry. This trend will only increase as the India economy picks up.
| Turnover of Automobile Manufacturers | |||
| Year | (Rs.In Million) | ||
| 1999-00 | 422,933 | ||
| 2000-01 | 492,024 | ||
| 2001-02 | 499,136 | ||
| 2002-03 | 595,184 | ||
| 2003-04 | 661,769 | ||
| 2004-05 | 835,851 | ||
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