Top 10 Bollywood Actresses by Online Popularity

Given the popularity of our recent article entitled REVIEW: Top Celebrity Branded Real Estate Projects in India where we explored the top celebrity endorsed projects; we decided to explore the online popularity of actresses for business purposes. While the list only takes into account a celebrity’s OFFICIAL website or fan site, we feel it’s a fairly good indicator of the Bollywood celebrities’ popularity. The list is an indicator of the star power of the actresses and how much star power she can give to a corporation wishing to use them as a celebrity ambassador.

Top 10 Bollywood Actresses by Online Popularity

#	Date: 07/2007	People*	Month Δ	Year Δ
1	aishwaryaworld.com	3,080	-59.9%	-87.4%
2	rani-mukerji.com	2,251	6.5%	153.2%
3	sushmita-sen.com	1,920	366.0%	381.2%
4	bipashabasunet.com	1,396	199.6%	N/A
5	mallikasherawatwow.com	1,147	-76.9%	N/A
6	preityzinta.com	1,011	-16.2%	-85.7%
7	Amisha-patel.net	1056	12.8%	-18.3%
8	kareena-kapoor.info	995	15.8%	-58.3%
9	rakhi-sawant.com	583	N/A	N/A
10	amrita-rao.com	251	-88.5%	-75.4%
*	The number of Unique people visiting a site.

1. Aishwarya Rai

Our number one India celebrity is a big hit with online fans. Aishwarya Rai transcends mere numbers. If you were to actually tally her last dozen films, and not count her item-song in Bunty Aur Babli, then you'd see that none of her films have made a profit since 2002's Devdas.

2. Rani Mukerji

We have not seen Rani endorse a real estate related project as of yet, but she’d be an excellent choice given her online appeal. If there can be a point of unanimity during any banal Bollywood discussion about numbers and ranks -- in an industry that trades loyalties every Friday It's come to the point where everybody loves Rani.

3. Sushmita Sen

Another India celebrity not endorsing a real estate project, this graceful stunner in Mumbai takes the sari to new heights in Main Hoon Na, then disappears from the marquee.

4. Bipasha Basu

She was the winner of the Ford's Supermodel of the World Contest for 1996 and now works in mainstream Bollywood films. She has been listed as one of Asia's sexiest women, along with fellow stars Mallika Sherawat and Aishwarya Rai.

5. Mallika Sherawat

In these times of the cleavage-friendly music video, this statuesque woman isn't as special as she once was. However, she still ranks high on our online ranking.

Mallika's onscreen debut was in Lak Tunoo, a music video by Surjit Bindrakhia.[1] She attracted wide notice with her appearance in the 2003 movie Khwahish. By Indian standarts the movie was quite racy, however it was known for its naturalistic and realistic topic. In 2004, she starred in Murder, a film inspired by Hollywood's Unfaithful that again challenged Indian film standards.

6. Preity Zinta

(born 31 January 1975) is an award-winning popular Indian actress who appears in Bollywood movies. She is among the most successful actresses in the industry, and is regarded as one of the biggest names in India. Balancing commercial successes with critically acclaimed performances she has established herself as one of the most prominent leading actresses of Hindi cinema. Zinta is placed on the top in the list of the biggest actresses of this generation.

7. Amisha Patel

This girl knows business and an excellent choice for an endorsement. After pursuing her studies, she came back to India to join the Mumbai Stock Exchange, but that could not hold her interest for long and she decided to join Satyadev Dubey Theater. In 2004, Amisha shocked the industry by suing her father for mismanaging her accounts and since then the actress shares a strained relationships with her parents and her brother. Amisha is one of the most educated actresses in Bollywood and is known for reading books on the sets.

8. Kareena Kapoor

She might not have delivered on the Kabhi Khushi Kabhie Gham potential and turned up as Bollywood's bonafide Number One yet. However, after completing high school, Kareena headed straight to Harvard to attend the summer school but returned to India to pursue a career as an actress. Kareena’s debut movie was JP Dutta’s ‘Refugee’ opposite Abhishek Bachchan. Kareena was so magnetic on screen that she left a great impact on the audiences in her debut movie. 5.

9. Rakhi Sawant

Sawant was still in school when director Suneel Darshan offered her an Item Number opposite Govinda in Joru ka Gulam. Three years later, she auditioned four times before winning her breakthrough Item number Mohabbat hai Mirchi in Chura Liya Hai Tumne in 2003.

10. Amrita Rao

Rajkumar Santoshi approached Amrita after seeing her in a coffee ad. "In fact, Santoshi was one of the directors who had contacted me after watching the Perk ad. I had to turn down his film offer because I wanted to concentrate on my studies. When he approached me for The Legend Of Bhagat Singh, Rajkumar Santoshi made it clear to me that it was very brief role and would not require more than five days to complete it. I agreed immediately because I got to play Bhagat Singh's fiancé. Few know about her. The sacrifice she makes by living as his widow even though they never marry. The character does leave its impact in the film."

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Other notables not on the list

• Priyanka Chopra (just launching a site)

She didn’t make the list because her official site has not been launched and thus we had no data.

• Kajol

We didn’t find an official site or fan club for her, but we know the star’s popularity is extremely high.

Suggested Reading

• REVIEW: Top Celebrity Branded Real Estate Projects in India

• Indian Celebs in for ‘Real’ Estate

• The Next Biggest India Investment - Gujarat

• VIDEO: Selling Naked Puts - We Bare All