Like we have done with our other traffic ranking articles we examine the traffic trends for social networking sites that primarily target an Indian audience. In all the social networking phenomenon in India is small compared to the US (Indian social networking websites today claim a user base of around 3 million registered users) while MySpace, which has 106 million users and Orkut which has 67 million have far greater numbers.
Clearly, Indian firms have a lot of work ahead of them in order to catch up. However, Siddhartha Roy, CEO, BigAdda, says optimistically: “We are early on the curve.” Alok Mittal, MD, Canaan Partners, a venture capital firm, says: “When you put that in context, Indian social networking websites are in their infancy. The break-even point is longer, but once they attain a critical mass of 40 million users, then VC firms will start investing in them.”
Navin Mittal, CEO, fropper.com, says: “With the Indian Internet user-base negligible compared to the US or China, these are very early days.”
The owner of the blog Trak.in does a great job of explaining the benefits of social networking for India and what it means for consumers and businesses.
As you can see below, of the top 5 India social networking sites, bharatstudent.com is ahead in traffic but has not gained much in market share for the past 6 months. While bigadda.com in the last 60 days has had a tremendous increase in traffic launching it to 2nd place (notice our traffic graph is a 3 month average while the line graph shows day by day traffic). Indianpad.com has stayed steady while fropper.com has slipped a little. Yaari’s traffic has been up and down and is currently at a low point.
| Traffic Rank | |
|---|---|
| bharatstudent.com | 2285 |
| Fropper.com | 9506 |
| indianpad.com | 4352 |
| yaari.com | 33538 |
| bigadda.com | 13365 |
Click here to see this graph at graphwise.com.
Daily Traffic Trend
4 comments:
Social networking sites are the next big thing in India, but the million dollar question is when will the companies actually start earning profits?? The margins will be very low until the traffic to these sites increase.
Chk this some smart ass just made it BIG!
http://bigadda.in/
http://www.bigadda.net/
Both go to:
http://bigadda.in/
and they have more then 150,000 + jokes by 30,000 + users aI personally find Bigadda.in more kool and sexy compared to http://bigadda.com
Chk this some smart ass just made it BIG!
http://bigadda.in/
http://www.bigadda.net/
Both go to:
http://bigadda.in/
and they have more then 150,000 + jokes by 30,000 + users aI personally find Bigadda.in more kool and sexy compared to http://bigadda.com
I dont think these sites are worth so much hardwork as they have more advertizers than users. they will soon be affected by spammers..
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